World Surf League
In celebration of Earth Day 2022 on Friday 22 April, the World Surf League (WSL) has announced the recipients of the second annual WSL PURE grant programme.
The programme is awarded to organizations in key WSL regions whose work is in support of We Are One Ocean™, WSL's campaign to protect and conserve the global ocean. WSL PURE is the non-profit partner of WSL.
The 2022 recipients have been chosen in Hawaii, Portugal, Indonesia, South Africa, California, and Mexico, and each grant has a unique connection to the 2022 WSL Championship Tour:
In South Africa, the Freedom Riders Surf Therapy Programme brings surf therapy and ocean education to the youth of Jeffreys Bay - home to iconic Supertubes which is a key stop on the Championship Tour annually.
The Executive Director of WSL PURE, Emily Hofer, says that through the help of caring adults and a supportive peer group, the children of Jeffreys Bay are able to build a positive self-concept by independently mastering surfing and meditation.
"Ocean education and awareness are included in the curriculum, inspiring the young participants to become ocean activists and community leaders," she said.
"This Earth Day, and throughout this season, the WSL's We Are One Ocean campaign continues to be front-and-center for WSL athletes and fans through a series of education and conservation initiatives, including event-based activations highlighting the great work of local grassroots organizations around the globe."