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Continental Tyres says it was recently rated the best tyre brand among South African consumers in a survey conducted by Ramsay Media.
In a statement on Monday, Continental said "the Automotive Brand Survey is conducted independently by Ramsay Media Research Solutions and all major tyre competitors are measured in the survey. More than 4 500 car owners across the country participated in the survey."
"According to the survey results, consumers chose Continental tyres as their choice of brand for a number of reasons of which the most common were - the tyres are safe, they are durable and don't wear out too fast, they grip well, they have good road holding ability, and they are the latest technology."
The statement went on to say that "44% of consumers who were surveyed said they would most likely have Continental tyres fitted to their vehicles when replacing old ones. Meanwhile 83% of current Continental customers said they would replace their tyres with the same brand when they are due to change."
"In line with the above results, Continental Tyre retailer, Tiger Wheel and Tyre also topped the survey results as preferred retailer to replace tyres. Reasons cited by consumers include among others, convenient location, good prices, wheel alignment and balancing services, efficiency and good tyre knowledge."
Gishma Johnson, Communications Manager of Continental Tyre South Africa, said the company strives to raise the bar all the time. "We continuously strive to deliver trend-setting innovation, high performance products, quality without compromise and outstanding services to our customers," she said.
She added that by combining technological, ecological, economic and personal aspects of performance makes the difference at Continental. "Thanks to our core competencies, products and services, we, together with our customers, improve the safety, comfort, and fun of driving."