The MultiChoice Group has come to a decision to exclude ALL content related to Steve Hofmeyr.
MultiChoice's DStv service won't give the Afrikaans artist Steve Hofmeyr (54) any public exposure through airtime, or further opportunities for him to earn revenue for any future endavours or any past work he appears in, by no longer providing a platform for it to be broadcast. .
Earlier this month, after the organisers of the 2019 kykNET Ghoema Music Awards pulled the nomination of Die Land (The Land) music video in which Steve Hofmeyr appears alongside other Afrikaans singers, Joe Heshu, MultiChoice's group executive for corporate affairs, in a statement said "We are committed to the building of a non-racial society and strongly condemn any acts of discrimination".
MultiChoice says they are in full support of Afrikaans culture and music but do not condone racism. Hofmeyr is largely berated for his controversial statement on social media where he says "blacks are the architects of apartheid", kept singing Die Stem at concerts and arts festivals, and would gaslight with photos and messages of the old South African flag.
The impact of MultiChoice's decision will be far-reaching for the artist.
