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UK bans cosmetic procedure adverts targeting teens

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Britain's Committee of Advertising Practice has outlined strict new regulations around the advertising of cosmetic procedures that target under-18s in an attempt to tackle body image issues amongst the youth.

According to Sky News, the new rules apply to all media and encompass procedures that are designed to change a person's physical appearance - including breast augmentation or reduction, "tummy tucks", eyelid surgery, nose reshaping, and facelifts.

“The ban also covers teeth whitening products, skin rejuvenation, and injectable treatments, chemical peels and dermal fillers”.