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Boity launches Pink Sapphire

Boity Thulo


Media personality Boity Thulo has taken to social media to announce the launch of her personal fragrance, Boity Pink Sapphire, a perfume that comes with a price tag of R1,500 a bottle.

Pink Sapphire was developed in partnership with Halo Heritage, who have described the fragrance as “a proudly South African, premium, first-of-its-kind Eau de Parfum. It is best described as an ode to powerful, modern, African queens. Pink Sapphire is a modern fragrance with a poetic balance of floral and mineral notes. This carefully crafted balance represents the perfect duality of sensuality and strength. The fragrance notes that can be found in Pink Sapphire include sugar, ambroxan, amber, jasmine, tangerine, wild marigold, French lavender, salt, moss, and cedarwood”.

The multi-talented powerhouse, businesswoman and entrepreneur continues to make inroads into different markets in the pursuit of expanding her empire – congratulations Boity!