Sacci not convinced in banning of alcohol advertising
01 Feb 2016 | Admin Author
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The SA Chamber of Commerce and Industry says its not convinced that a ban on alcohol advertising will reduce levels of abuse.
CEO, Neren Rau, says Sacci believes that the banning of advertising increases state
intervention in legitimate business operations, but may not deliver the anticipated tangible benefits.
He was commenting in response to the draft Control of Marketing of Alcoholic Beverages Bill, which aims to restrict alcohol advertising and promotion.
Rau says advertising was one of a number of factors, such as peer pressure and parent examples, that influenced consumption.